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March 2021

Is it hard to find a job in Sydney?

By Blog

Finding a job, particularly in a city as densely populated as Sydney, has often being dubbed a difficult task – especially when you are aiming to stand out among so many other job hunters. But is it really hard to find a job in Sydney? The short and simple answer is no. According to the Australian Bureau of Statistics, of Sydney’s approximately eight million people, only 5.6 per cent are unemployed. Even despite the turbulence of a global pandemic, there were around 82,700 job vacancies recorded in New South Wales in the November 2020 quarter, and new jobs continue to be created in 2021. The real test is navigating your way to one of those jobs available. Here’s what you should know.

There are more jobs than meet the eye

A study from the Wall Street Journal has found that around 80 per cent of job vacancies aren’t publicly advertised – meaning just because you think a company isn’t hiring, doesn’t mean they don’t have a position available. It’s known as “the hidden job market”, and this is where available positions are not formally posted online, and instead filled internally or by word-of-mouth recommendations. With this knowledge in mind, consider contacting an employer directly to introduce yourself, and outline how your knowledge and experience will be of benefit to their company. Career coach and speaker Nancy Collamer suggests that directly contacting an employer shows initiative, and makes you more likely to be remembered for future jobs. “Even if the place currently has a hiring freeze, you’ll be top of mind when positions do open up,” she says.

Work for a small business

Statistically and geographically speaking, small businesses reach far further than any other; making up a huge 98 per cent of all businesses in Australia. So if you’re finding it difficult to find a job in Sydney, turn your focus to the small business sector. An article from People 2 People suggests that small businesses are likely to market available positions a little differently to the larger corporations because they have a smaller pool of employees to consider promoting internally, so they often need to do so externally. Small businesses may advertise positions on their individual websites, local newspapers, Facebook or other social media platforms, or may even place a sign for an available job in their window – so keep your eyes peeled.

Network to find a job in Sydney

With Sydney’s beautiful cityscape and bustling streets comes ample opportunity to network and make connections with your own personal brand. In Collamer’s career guide article on Forbes, she says that networking operates on the cardinal rule of “give before you get”, and by making authentic connections with like-minded individuals, these people will be more likely to consider you for future job leads and share their personal industry knowledge. “Networking is about building genuine relationships, not asking for favours,” Collamer explains. Another simple way to keep growing your personal network within your desired industry is through LinkedIn; which is also the perfect avenue to market your employment experience in a clear, user-friendly way that shows your employer know that you are serious about a job in your preferred field.

While it is unlikely that finding a job in Sydney – especially your dream job – will ever be something considered ‘easy’, it is certainly not as hard as you may believe. By reaching out to companies directly, improving your networking skills and considering working for a small business, you are sure to leave yourself in good stead to land a job you enjoy in Sydney.

Want to know the easy way to find a job in Sydney? Sign up to iwant2work.com, create a profile, and let the employers come to you. You’ll also find plenty of other job hunting tips and advice.



how to take professional headshot on iphone

How to take a professional headshot (even with a phone)

By Blog, Job Seeker

If your professional profile has a headshot, you are 18 times more likely to be noticed by a potential employer. That’s why adding one to your profile is so important – but not everyone has a stash of professionally shot images ready to go. Fear not: it is possible to take a polished photo yourself at home, with these expert tips. You can even take a professional headshot with an iPhone.

Step 1: Enlist help from a friend

The first step in taking a professional headshot is figuring out the logistics of who is going to take the picture and how they will do it. Have a friend with a quality camera? Ask them to come over and take your headshot for you. It’s a great way to receive immediate feedback and saves time and the frustration of constantly changing camera angles. If you are creating your headshot solo, don’t panic. You can still ace the perfect picture by setting up your camera or smartphone on a tripod and using the timer feature.

Step 2: Find a location with great lighting

Lighting can make or break a headshot. Finding a location that makes a good backdrop and receives a great amount of natural light is crucial, because a cluttered background (think furniture or patterned wallpaper) can distract from your headshot. Our tip? Take your headshot in front of a window, and choose a clean one that lets in plenty of natural light. Set up your camera directly in front of the window and position yourself in front of the camera.

Step 3: Use make-up that compliments your skin tone

Your headshot should represent the real you. “For headshots, and especially for work, you need it to look like you,” professional makeup artist and hairstylist Melinda Wenig says. “It’s important not to go too heavy or glam when it comes to using make-up.” Steer clear of artificial light when applying, as it will affect your look. “Applying your make-up in front of natural light, as opposed to the harsh light of a bathroom, ensures your make-up works with the light and setting of where you will eventually be taking your photo,” Melinda explains. She also recommends matching your foundation to your chest rather than your face or neck for the best colour match. And keep it neutral. “Stick to neutral and earthy tones, such as browns, blush and peach colours,” Melinda says. “These will work to enhance your natural features, without becoming distracting.” Products with glitters, sparklers or highlighters can give off an unwanted shine in your photographs and produce flashback. “Instead, utilising matte products, such as a matte foundation, is a great option,” she says. Most importantly, wear make-up that makes you feel confident, because – as Melinda says – “make-up shouldn’t be the focus, it should be you”.

Step 4: Decide on styling

It’s important to dress for the setting of the headshot. For a headshot for a corporate setting, it’s best to keep it professional. A button-down shirt or blouse are suitable options and may be paired with a blazer or fitted jacket. Sticking to a simple neckline assures the attention is drawn to your face. Plain colours such as blues, greens and purples are your best choice, as they are universally flattering and won’t wash you out. Your hair should be styled neatly. “For your hairstyle, keep it smooth and simple, as too much texture can cause flyaways and can come across as messy,” Melinda says. If you’ll be wearing jewellery for your headshot, keep it simple and understated as statement jewellery can become a distraction.

Step 5: Get shooting

Once you are all ready and set up to take your headshot, it’s time to get into taking the photographs. Remember that it’s unlikely you’ll get the perfect shot the first time; practice makes perfect. Play around with different poses and angles, and opt for a photograph from your chest up. Your personality should be the main focus of a headshot and can be brought to life with some movement to achieve a candid, yet professional shot. “You want it to be a good representation of how you present in your everyday life,” Melinda says. Try standing at a slight angle to the camera and then turning your head towards the lens to achieve eye contact. If you’re taking your professional headshot on an iPhone, don’t forget to use a tripod if you can.

Step 6: Select the perfect picture

Now the photoshoot is complete it’s time to select your favourite photos and start the editing process. Once you have narrowed down your favourites, load them on to your phone or computer and use an editing app to enhance them if needed. You want the photo to be light and bright, focusing on you. “Your headshot should be framed from the chest up, with your face being the main focus,” Melinda says. Asking friends and family for their opinion is a great idea before selecting your final shot to use. Finally, load your new and improved professional headshot to your I Want 2 Work employee profile.

hiring employee for small business

How to find good employees for a small business

By Blog, Employer

Choosing employees who are qualified and committed to their role is of top priority to every employer – regardless of the size and scope of their business. But finding good employees for a small business is crucial, because a small team needs quality input from every member. Any business with less than 20 employees belongs to the small business sector, and a recent report found that small businesses account for a whopping 98 per cent of all businesses within Australia – and they employ 44 per cent of the country’s workforce. Despite such a vast number of businesses competing for good employees, marketing your small business to stand out, and finding reliable, quality employees can be easier than you’d think. Here’s how to do it.


Make your business alluring and motivating to potential employees

The first step to find good employees for your small business is to make sure the role you are advertising not only emphasises its benefits, but also what employees can gain from being part of your company as a whole. The What’s In It for Me’ strategy (otherwise known as WIIFM) is a simple and effective way of making your business more alluring, as it operates by clearly stating what someone stands to gain by the object or role that you are offering. In this case, the strategy would highlight how working for your small business would improve an employees’ skills in their field, provide future career progression opportunity and benefit an employee’s overall quality of life. Internationally recognised executive recruiter and search consultant, Stacy Pursell, attests to the importance of knowing what motivates and makes an individual feel valued, particularly when it comes to the hiring process within an organisation. “You should make it a priority to know what motivates those around you, especially those with whom you work,” she says. By emphasising the benefits and value of working within your small business, you are more likely to attract better employees who are eager to work for a company that values its staff.

Offer clear employment incentives

If you’re looking to attract high-quality, motivated staff, it’s important that the job you are offering is also high-quality, values the individual performing the role, and has room for career progression. An employee incentive plan is an excellent way to do this, as an employee can experience tangible benefits which are directly proportionate to being part of your small business. While there is an array of different incentive programs available, such as ‘share option plans’ or ‘performance right plans’, as a general rule, the employee incentive program works to provide equity between the employer and employee. If the employee’s position is one which values KPIs – Key Performance Indicators – then outlining the tangible rewards when numerous KPIs, such as sales, are achieved is an effective way to attract good employees. These employees would be eager to meet strategic objectives, and potentially climb the career ladder within your company when said objectives are met.

Nail your advertising strategy for the role

There’s no question that good employees who match your small business’ ethos and values are available, but finding them can be time consuming and tricky. According to a recent Forbes study, 86 per cent of consumers trust word-of-mouth marketing as opposed to any other form, so it’s a good strategy to get networking within your industry to source credible recommendations for good employees. Social media can also be useful to advertise the role, as can online employment marketplaces (tip: if you want to find your next employee for less than the price of a cup of coffee, create a job brief on IWant2Work. We’ll send the ideal candidates straight to your inbox).

There are myriad ways to find good employees for a small business, from offering clear employee incentives to emphasising your business’ motivating features. You’ll find more advice, including what questions to ask when conducting a job interview, at iwant2work.com.

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